|Client||North Shore Organic Living|
|Project Type||Package Redesign|
North Shore Organic Living products “lived” within three forms and contain over twenty varieties. We were called upon to take this existing family which carried conflicting looks and freshen up the brand while unifying the graphics. During this exercise we were able to draw more attention to the roots of the herb which make Organic Living unique within the category. What you see living on shelf today is thoughtfully executed graphics that differentiate varieties while staying visually cohesive throughout all forms. In the end we were able to nurture a successful brand and watch it grow!